Brandly Speaking
Tom Sitati's book revisits a decade of debates, breakthroughs, and bold forecasts in African branding — a diagnostic for today's marketers and business owners.
Get The BookWhat's inside
A Decade Revisited
The debates, breakthroughs, and bold forecasts Tom argued in print and from the podium over a decade ago.
A Diagnostic Tool
A mirror for today's marketers and business owners to measure how far branding has actually come.
A Question Worth Asking
Was brand ever truly ours to shape — or has it always been decided by forces beyond our control?
About the author
Tom Sitati
A strategic branding consultant, columnist, and speaker, Tom writes from a front-row seat on the moment African strategic branding came of age — and keeps asking what it really means to build a brand.
